Instagram Publisher
Never miss a post — even on weekends.
Use different tools? Every integration is swappable — this is a pattern, not a product.
Pulls scheduled content from an Airtable publishing calendar and publishes carousels and reels to Instagram on autopilot. Runs hourly, checks for due posts, and marks them complete. The kind of consistency the algorithm actually rewards.
The Build

How It Works For You
What You Get
- Carousels, reels, and statics — every format covered
- Schedule weeks ahead from one Airtable view
- Zero missed posts on weekends or holidays
- CDN-optimized media for fast loads
This Works For

Built by Mike Soto
20 years as a systems operator. I don't sell automation — I build systems that survive contact with reality. Every build on this page runs in my own business before it ever touches yours.
Before You Book
How long until this is running in my business?
2–3 weeks for most builds. We lock the scope on the discovery call, I ship the core pipeline in week 1, and we stress-test it in week 2.
What if I use different tools than the ones listed?
Swap any integration. Every build is a pattern, not a product. Different CRM, email tool, or database — tell me on the call and we map the substitution.
Do I need a technical team on my end?
No. I build it, you run it. If you eventually want to hand it off to your team, I document every node so a mid-level ops person can maintain it.
What happens on the discovery call?
30 minutes, no pitch. I diagnose your current setup, point to where the friction actually lives, and map what a custom version of this build looks like for you. If it's not a fit, I'll tell you.
They took over our content pipeline and in just over 50 days got us 3,500+ followers with automated engagement systems. The system still runs without us touching it.
via Google ReviewLet's map your version of this.
30 minutes. No pitch. I'll diagnose where your current setup is lying to you and show you exactly what a custom version of this build looks like for your stack and workflow.